Sell tickets online with Pitchero & Ticketmaster.
Reduce admin and boost ticket sales. Create events in minutes, publish them on your club website, accept payments, scan supporters at the gate and track sales in real time.
Reduce admin and boost ticket sales.
Create events in minutes, publish them on your club website, accept payments, scan supporters at the gate and track sales in real time.
About Pitchero ticketing
Pitchero ticketing helps sports clubs create professional event pages, sell tickets online and manage entry with less admin.
Built in partnership with Ticketmaster Universe, clubs get powerful ticketing tools trusted by event organisers worldwide, combined with the simplicity and club-first experience of Pitchero.
Create paid, free or donation-based events, offer multiple ticket types, send digital tickets instantly and manage buyers, attendees and event updates all from one place. Universe also supports timed-entry and general admission events, digital QR-coded tickets, automated buyer emails, refunds, ticket transfers and real-time event management tools.
What makes it different on Pitchero is the integration. Your events sit naturally within your club website, making it easier for members, parents and supporters to discover, buy and attend — without sending them off to a disconnected third-party experience.
How it works
Step 1
Create your event - set dates, details and ticket types in minutes.
Step 2
Publish on your website - promote events through your Pitchero club website.
Step 3
Manage sales and entry - track sales, scan tickets and stay organised on the day.
How your club benefits from Pitchero Ticketing
Volunteer first
Simple tools and an easy setup mean busy volunteers can launch and manage events without technical knowledge.
Website integration
Promote events directly on your Pitchero club website so supporters can discover and buy from a familiar club environment.
Professional events page
Create clean, modern ticket pages with images, videos, event details and branded content that reflect your club.
Sell more tickets
Use multiple ticket types, add-ons, urgency messaging, discount codes and waitlists to maximise sales.
Great buyer experience
Buyers receive digital QR tickets instantly, plus reminders, transfer options and self-service date changes where enabled.
Onsite scanning
Check guests in quickly, sell at the door and keep queues moving with live synced data across devices.
Real-time reporting
Track ticket sales, attendees and revenue with downloadable reports and dashboards that help you stay in control.
Flexible for every event
Perfect for presentation evenings, race nights, summer festivals, fireworks, tours, camps, trials, showcases and more.
Easy payments
Accept major cards and digital wallets, including Apple Pay and Google Pay for onsite sales. Universe also supports local currencies across many markets.
Expand your reach
Universe can make events discoverable beyond your own channels, including wider distribution and Ticketmaster discovery opportunities for eligible events.
Controlled access
Assign permissions to volunteers and event staff so the right people can help without losing control of your event data.
One connected platform
Ticketing works alongside the rest of your Pitchero tools, helping your club run events without adding more disconnected systems.
Supporting clubs that do more than matchdays
Powerful ticketing features, available to every Pitchero club
Create events your way
Build professional event pages with custom branding, images, videos and detailed descriptions that showcase your club and attract supporters.
Flexible ticket types
Offer multiple ticket options including general admission, reserved seating, early bird pricing, group discounts and VIP packages to suit every event.
Digital mobile tickets
Buyers receive secure QR-coded tickets instantly via email, accessible from any mobile device for fast, contactless entry on the day.
Discount codes & offers
Create promotional codes, member discounts and special offers to reward loyal supporters and drive early sales for your events.
Waitlist management
Capture demand when events sell out by enabling waitlists, then automatically notify buyers when tickets become available.
Onsite ticket sales
Sell tickets at the gate using the Universe app, accept card and digital wallet payments, and sync sales data instantly with your online dashboard.
Real-time scanning
Check attendees in quickly with mobile QR scanning, prevent duplicate entries and track live attendance data across multiple entry points.
Attendee insights
View detailed buyer information, track attendance patterns and export attendee lists to improve future event planning and communication.
Automated communications
Send confirmation emails, event reminders and post-event thank-you messages automatically, keeping supporters informed without manual admin.
Revenue tracking
Monitor sales performance, track revenue in real time and download financial reports to keep your club accounts accurate and transparent.
Refund & transfer tools
Process refunds easily when needed and allow buyers to transfer tickets to friends, reducing no-shows and improving the supporter experience.
Multi-currency support
Accept payments in local currencies across multiple markets, making it easier for clubs to sell tickets to touring supporters or international events.
Create your first event and start selling tickets today
Success stories
Swipe to see more videos
Frequently Asked Questions
Creating an event on Pitchero is simple. From your control panel, select "Ticketing" and follow the step-by-step setup to add event details, ticket types and pricing. Your event will be published on your club website instantly.
Yes. Pitchero Ticketing supports paid, free and donation-based events, giving you flexibility to run any type of club event from fundraisers to presentation evenings.
Tickets are delivered instantly via email as digital QR codes. Supporters can access them from any mobile device, making entry smooth and paperless on the day.
Yes. You can create multiple ticket types such as adult, child, family or VIP tickets, each with different pricing and availability limits to suit your event needs.
Use the Universe scanning app to scan QR-coded tickets at the gate. Entry is tracked in real time, so you always know who has arrived and can spot duplicate or invalid tickets instantly.
Yes. Your Pitchero ticketing dashboard shows live sales data, attendance tracking and revenue reports, helping you stay organised before, during and after the event.
Pitchero Ticketing accepts all major credit and debit cards, plus digital wallets like Apple Pay and Google Pay, both online and at the door for last-minute sales.
Yes. Universe supports ticket refunds and transfers when enabled by the event organiser, giving buyers flexibility and reducing admin for your club volunteers.
Ticketing fees vary depending on event type and ticket price. Full fee details are shown during event setup, and you can choose whether to pass fees on to buyers or absorb them as part of your event costs.
Yes. Events created through Pitchero Ticketing can be discovered on wider platforms, including Ticketmaster for eligible events, helping you reach new audiences beyond your existing club community.